Nicki Minaj is not shy about being herself and definitely has alter egos as a performer. Those personalities differ from song to song, in a concert you would see and recognize one from the other. She had been to Rogers Arena in Vancouver for her Print Print tour so advertisement would have to be put up to inform her fans for the highly anticipated show. These posters match her style by having a classy but also sexy aesthetic. To have differentiation only in the vector illustrations are changed to be able to be recognized as the same concert but have some diversity in style. Being the Pink Print tour the colour palette had to have a pink in it, but it is toned down a bit because the illustrations will be the focus.